
Former U.S. President Donald Trump has launched a new cryptocurrency project, World Liberty Financial, as part of his ongoing presidential campaign.
At an event on Monday, September 16, 2024, Trump and his sons revealed that the platform aims to promote financial security and freedom in the digital asset space, specifically within decentralized finance (DeFi). Trump Jr. emphasized the platform’s focus on enabling secure and unrestricted transactions during a livestream on X Spaces.
This marks a significant shift for Trump, who had previously been skeptical about cryptocurrencies, but now views the sector as vital for U.S. economic leadership. World Liberty Financial is expected to target both crypto enthusiasts and those looking to explore new financial opportunities in the digital age.
The project comes amid a broader push from the Trump campaign to highlight innovation in technology and finance as key components of future U.S. economic policy.