A Lagos-based businesswoman identified as Ejiro, CEO of Style by Ejiro, has reportedly disappeared under mysterious circumstances following her involvement with an Instagram-based prayer fellowship.
Concerned friends and family members raised alarms after the entrepreneur allegedly closed her thriving fashion business, sold her personal belongings, and handed over the proceeds to the leader of the religious group before vanishing completely.
According to social media user @Nhncouture, a close associate of the missing woman, Ejiro’s troubles began after joining the online prayer community. “She was gradually brainwashed to abandon her business and liquidate all her assets as ‘seed offerings’ to the group’s convener,” the source claimed.
The situation reportedly escalated when group leaders allegedly convinced Ejiro that her mother was a witch plotting to kill her, prompting the businesswoman to sever family ties and isolate herself. “The final straw came when she suddenly disappeared without trace after weeks of indoctrination,” @Nhncouture revealed in a viral post.
Authorities have yet to confirm an official missing person’s report, but the case has sparked widespread concern about the operations of unregulated online religious groups. Cybersecurity experts warn that such platforms sometimes employ psychological manipulation tactics to exploit vulnerable members financially and emotionally.
Lagos State Police Public Relations Officer Benjamin Hundeyin told journalists they are monitoring social media reports about the incident. “We encourage anyone with concrete information about this alleged disappearance to come forward officially,” he stated.
The controversial prayer group’s Instagram page appears to have been deleted following the viral allegations. Mental health professionals have cautioned Nigerians about joining online spiritual organizations that demand extreme sacrifices or promote family alienation.
As investigations continue, Ejiro’s loved ones have launched a social media campaign tagged #FindEjiro, appealing for information about her whereabouts. The case highlights growing concerns about digital religious exploitation in Nigeria’s booming online spiritual community.
